Local SEO for dentists in Birmingham
Most dental practices have a website built by the practice software vendor. It looks fine — and ranks for almost nothing. We rebuild the local SEO foundation so 'dentist near me', 'emergency dentist' and 'Invisalign [town]' actually find you. We work with dentists across Jewellery Quarter, Digbeth, Selly Oak and the wider West Midlands area — fixing the Google Business Profile, growing reviews, and capturing the "dentist near me" searches that actually drive bookings.
What we usually find with Birmingham dentists
- GBP missing key categories (cosmetic, orthodontic, emergency)
- NHS vs private mix unclear — both audiences bounce
- Treatment list on the site is one long page instead of one page per treatment
- Reviews under 30 despite years of happy patients
- Online booking missing or hidden three clicks deep
How we fix it
- GBP with the right treatment categories
Cosmetic dentist, orthodontist, dental implants periodontist, emergency dentist — added where you genuinely offer them.
- NHS / private clarity
Clear messaging on availability so the right patient enquires and the wrong one self-selects out.
- Treatment pages
One page per high-value treatment — implants, Invisalign, veneers, whitening — with FAQs, costs, financing, before/afters.
- Review system
Post-appointment email/SMS asking for a Google review. Reception team trained on the ask.
Searches we target across Birmingham
We optimise for Jewellery Quarter, Digbeth, Selly Oak, Sutton Coldfield and surrounding postcodes — not just the city centre.
Most dentists we work with go from 1–2 reviews/month to 10+ within 90 days using our review request workflow.
Every client gets a live portal with Map rank, calls, direction requests and review trends. No vanity dashboards.
Frequently asked
Is this compliant with GDC marketing rules?
We work within them. No misleading claims, no superlatives we can't back up, consent for any clinical imagery. We'll flag anything we think crosses a line.
Can you help us fill private treatment slots specifically?
Yes — the page-per-treatment strategy is built for exactly that. Implants and Invisalign have very different searchers and need different pages.
Do you work with mixed NHS/private practices?
Most of our dental clients are. The trick is being clear about the mix without making it confusing.
What's the impact on Practice Plan / membership conversions?
Improves alongside acquisition — when the practice shows up well and the website explains the plan clearly, sign-ups follow.
Will you write all the clinical copy?
We draft it. Your clinical lead reviews and signs off — we don't publish anything clinical without practice approval.
See your Birmingham dentists ranking — free
We'll send you a 5-minute audit of your Google Business Profile, your map rank in Birmingham, and the 3 fastest fixes — no card, no spam.